We had three openings.
This one, Hansel and Gretel: Witch Hunters, was an action movie. MPAA rating was R.
Last year we had Snow White and the Huntsman, children's tale retold in a modern visual style.
Hansel and Gretel didn't have that much star power: Jeremy Renner was not Chris Hemsworth, Gemma Arterton was not Kristen Stewart, Famke Janssen was not Charlize Theron. So, mass appeal looked a bit worse.
It was a good movie, though, judging by the trailer. I enjoyed previous work of director Tommy Wirkola, Dead Snow. Full colors of sets, sharpness and cleanness of blood and fire visuals. I found the same qualities here.
The only thing that bothered me was the answer to question "How many ways can you kill a witch?" (asked in the trailer as well). So, how many before it gets repetitive? In Dead Snow, zombies were killing in enjoyable ways to the very ending, due to limited means. Here an arsenal was richer: and it could mean laziness showing her ugly head about two-thirds in the movie.
Still, I thought it was a good offer, so I shot quite high.
Shots:
Laremy Legel from RopeOfSilicon went for 27 mln.
I went for 23,10 mln opening. (3300 cinemas, $7000 per cinema)
Ray Subers from BoxOfficeMojo went for 21,9 mln.
The movie went for 19,69 mln. (3372 cinemas, $5840 per cinema)
Damon Houx from ScreenCrave went for 19,5 mln.
Movie Critic Assasins from BreitBart went for 19 mln.
C.S. Strowbridge from The Numbers went for 18 mln.
BoxOffice staff went for 17 mln.
Perri Nemiroff from Shockya went for 15 mln.
Bill Bonfanti from FilmGo went for 13 mln.
Donald Shanahan from Examiner went for 9 mln.
I had no numbers from HSX, BoxOfficeGuru.
This one, Movie 43, was a comedy movie. MPAA rating was R.
Would you go to a cinema to see a series of comedy sketches? Or would you choose to see a movie instead, and watch sketches in TV or at a comedy club?
Ensemble movies were great for actors, because they could play characters they couldn't play normally. So, they didn't want big money to show up. But viewers came to theaters with certain expectations - and comedy to be the most effective had very strict rules of being delivered. I think this movie violated these rules, so my shot is quite low.
Shots:
BoxOffice staff went for 11,1 mln.
Donald Shanahan from Examiner went for 11 mln.
C.S. Strowbridge from The Numbers went for 10 mln.
Laremy Legel from RopeOfSilicon went for 10 mln.
Ray Subers from BoxOfficeMojo went for 8,9 mln.
Bill Bonfanti from FilmGo went for 8,5 mln.
Perri Nemiroff from Shockya went for 8 mln.
Movie Critic Assasins from BreitBart went for 7,5 mln.
I went for 6,10 mln opening. (2650 cinemas, $2300 per cinema)
The movie went for 4,81 mln. (2023 cinemas, $2376 per cinema)
I had no numbers from HSX, BoxOfficeGuru.
Damon Houx from ScreenCrave didn't cover this one.
This one, Parker, was an action movie. MPAA rating was R.
Betrayed robber wanted to get revenge on former partners in crime. Cool.
Jason Statham walking in Texan outfit, the hat and everything? Not cool.
Jennifer Lopez as a hero's girl? Did she really need this kind of job?
I think this movie was slightly better than Bullet to the Head (the revenge motive is more intimate than rescuing daughter motive), but easilt forgettable as a whole.
Shots:
BoxOffice staff went for 9,4 mln.
Movie Critic Assasins from BreitBart went for 8,4 mln.
Bill Bonfanti from FilmGo went for 8 mln.
C.S. Strowbridge from The Numbers went for 8 mln.
Donald Shanahan from Examiner went for 8 mln.
Perri Nemiroff from Shockya went for 8 mln.
Damon Houx from ScreenCrave went for 7,7 mln.
Laremy Legel from RopeOfSilicon went for 7,7 mln.
Ray Subers from BoxOfficeMojo went for 7,6 mln.
The movie went for 7,01 mln. (2224 cinemas, $3151 per cinema)
I went for 6,10 mln opening. (2650 cinemas, $2300 per cinema)
I had no numbers from HSX, BoxOfficeGuru.
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