Tuesday, October 29, 2013

2013 11 01 – Ender's Game, Free Birds, Last Vegas

I'm still learning some basic facts about predictions shooting. For example, 3D. Some movies come in 3D only, some in 3D and in 2D, some only in 2D. The distinction usually shows up in numbers from past years, especially in genres serving big visual thrills, like action and adventure.

But there comes a trap, when two following installments of a movie franchise differ in 3D area. I fell into it last weekend with Jackass Presents: Bad Grandpa. I modeled its opening after 3D-only the franchise's installment. I should go after Jackass 2, raise it up a bit according to its comical value and franchise recognition (the same situation happens in Fast & Furious franchise), as did most my fellow predicters.

It is also interesting to see that actors and actresses don't cross genres as easy as they used to. Michael Fassbender, a stellar drama actor (his role in X-Men: First Class also included a drama element), didn't lead a thriller (The Counselor) into high opening. Will Tom Hanks', or Denzel Washington's, or Brad Pitt's crossings from comedies to dramas or from dramas to actions not happen in next years? We'll see.

This weekend we have three openings.

TUESDAY:  My shots per theater!

FRIDAY:  All shots!

MONDAY:  Official weekend numbers!

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THE NEVERENDING STORY OF YEAR 2013

This one, Ender's Game, is an adventure PG-13 movie, from Lionsgate.

Cowboys and Aliens. Prince of PersiaJohn Carter. Clash/Wrath of the Titans. Elysium. Oblivion. After Earth. World War Z with Brad Pitt on a bench. This is the lode of movies Ender's Game is trying to tap into. With it comes the most likely number per theater: something around $ 8000-9000.

Producers aimed did to reduce the Orson Scott Card book's political layer. Judging by the trailer, they succeeded. Is it a good thing? I think so. We live in a world where various groups train their kids in killing opponents. In the book we are explained why children are being used as a weapon in war. We get all the information, because we don't need to finish it in 114 minutes. Movies have their time limits -- 114 minutes in this case -- so there is not enough time to do it properly.

The outcome is the movie based on motives from the book, rather than based on the book itself. SF purists will cry in comments sections all over the internet. But the audience, children 6 to 10 (boys and girls, as well), will have great fun, will get great memories, and maybe will get to like SF as a genre. Just as I had, back in 1984, thanks to The Neverending Story.

As I explained in the Free Birds's paragraphs, I raise my shot for Ender's Game by $ 1700 per theater.

Shots:

$ 37,82 mln  --  Mario Ludwinski, USBOPredictions2013  (3407 theaters, $ 11,100 per theater)
$ 30,5 mln  --  Damon Houx, ScreenCrave
$ 30,2 mln  --  Laremy Legel, RopeOfSilicon
$ 30 mln  --  Perri Nemiroff, Shockya
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$ 28,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 28,5 mln  --  Box Office team
$ 28 mln  --  Sensei White Lotus, BreitBart
$ 27,02 mln  --  the official weekend number of the movie  (3407 theaters, $ 7930 per theater)
$ 27 mln  --  C.S. Strowbridge, The-Numbers
$ 27 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 26,2 mln  --  Ray Subers, BoxOfficeMojo
$ 25 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
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Donald Shanahan, Examiner, didn't post his numbers.

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I WON'T DO CHEAP PUNS, BECAUSE I RESPECT KEBAP SHOP OWNERS

This one, Free Birds, is an animated comedy PG movie, from Relativity.

Pairing this movie's theme and an american calendar holiday might seem a good marketing idea. But on this day how many parents will go to theaters with their kids? There will be family gatherings, generations unite at dinner tables. If younger kids excuse themselves from adults, they will be still playing inside. Even if they persuade an older sister or brother to take them out, chances are they will end up on an Ender's Game screening instead. More thrills, more fun going to an 'adult' movie.

With shooting, at first I went for $ 4950 per theater, similar to Escape from Planet Earth's number. Then I wrote the above paragraph, and I really like its way of thinking. So I lower my shot to $ 3250. The difference will be transferred to the Ender's Game prediction.

Shots:

$ 22 mln  --  Ray Subers, BoxOfficeMojo
$ 20 mln  --  Perri Nemiroff, Shockya
$ 18,5 mln  --  Laremy Legel, RopeOfSilicon
$ 27 mln  --  C.S. Strowbridge, The-Numbers
$ 17,5 mln  --  Box Office team
$ 17,5 mln  --  Damon Houx, ScreenCrave
$ 17,5 mln  --  Sensei White Lotus, BreitBart
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$ 16,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 15,81 mln  --  the official weekend number of the movie  (3736 theaters, $ 4231 per theater)
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$ 14 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 12,14 mln  --  Mario Ludwinski, USBOPredictions2013  (3736 theaters, $ 3250 per theater)
$ 11 mln  --  Gitesh Pandya, BoxOfficeGuru

Donald Shanahan, Examiner, didn't post his numbers.

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A BRILLIANT SATIRE ON TODAY'S PARTY GENERATION

This one, Last Vegas, is a comedy PG-13 movie, from CBS Films.

A lot of people will dismiss this movie as a bad ripoff of The Hangover franchise. They will criticise actors, plot, forced laughs, level 5 of 10 attractive women in pool and party scenes. They will miss the point.

It is a brilliant satire on today's party generation. If you behave the way depicted in the movie, if you lie to family members, if sneak out of a house in a pathetic way, if your only dream is to get drunk, sleep curled at friend's side, wake up at a stranger's place, it is a sign you have not much life left.

The opening number of this movie will bring another level of satire: no one cares about these people.

Shots:

$ 18,3 mln  --  Box Office team
$ 18,3 mln  --  Ray Subers, BoxOfficeMojo
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$ 16,8 mln  --  Laremy Legel, RopeOfSilicon
$ 16,33 mln  --  the official weekend number of the movie  (3065 theaters, $ 5329 per theater)
$ 16,2 mln  --  Sensei White Lotus, BreitBart
$ 15 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 15 mln  --  Perri Nemiroff, Shockya
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$ 14,5 mln  --  Damon Houx, ScreenCrave
$ 14,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 14 mln  --  C.S. Strowbridge, The-Numbers
$ 14 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 3,52 mln  --  Mario Ludwinski, USBOPredictions2013  (3065 theaters, $ 1150 per theater)

Donald Shanahan, Examiner, didn't post his numbers.

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Wednesday, October 23, 2013

2013 10 25 – Jackass Presents: Bad Grandpa, The Counselor

This year's horrors provide two valuable lessons for everyone involved in remakes, reboots, sequels, and continuations.

Lesson one: nostalgia is a one restive horse. You play too little, no one cares about a remake. You play too much, people cling to an old version like it would be send into eternity of oblivion by a new movie.

Lesson two: studios do misread reasons that persuaded audience to see an old version (or the first installment). Carrie was playing at psychological thriller's side of the genre fence rather, than at visual horror's side. Modern gadgets and clothes didn't make it more creepy, thus the remake missed its point. It worked like a champ for Evil Dead, for example. Escape Plan as a star vehicle of Stallone and Schwarzenegger also didn't worked, because an audience wanted to see an all out war between Rambo and Commando -- not two old men trying to catch their breath after a short run. I'm pretty sure that a movie like this, even without both brand actors, would make some good money.

That's a wrap for last weekend.

This weekend we have two openings.

TUESDAY:  My shots per theater!

FRIDAY:  All shots!

MONDAY:  Official numbers!

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TWO AND A HALF MEN ON STEROIDS: MORE JAKE, MORE OFFENSIVE SETUPS, NO ALAN

This one, Jackass Presents: Bad Grandpa, is a comedy R movie, from Paramount.

I like watching first two or three seasons of Two and a Half Men. Jake was a small kid then, his naive reactions to glimpses of Charlie's life (booze, boobs, poking Alan) made this show working. In one of episodes, Jake was complaining that girls got mean when they grew breasts. He then started to act like a girl: he talked about a sports bra, and Alan not elbowing him in the boob.

In Bad Grandpa we have the same comical theme pushed further -- the 'Jake' disguised as a girl (the pink dress rocks!) went to a girl beauty pageant. But there was more, we got a topper: a stripper routine!

Yes, I laughed during the trailer. The funeral stunt, the Cinnamon scene, the beauty pageant stunt were great fun. Offensive to some people, yes! But funny in a good, comic-technical way! The Grandpa persona is much stronger than Johnny Knoxville himself. The contrast to a stereotype of grandpa (associated with wisdom, politeness, restraint behavior) is hilarious in itself, pairing him with a 'Jake' kid adds another layer to comic potential. I hope the rest of the movie is packed with more comical gems like scenes featured in the trailer.

Now, here comes the hard part: shooting.

In 2010, the last installment of Jackass franchise got $ 16,343 per theater and $ 50,35M total on its opening weekend, spurring a lot of America-went-down-the-toilet rants. Tyler Perry's Madea franchise went for $ 10,000 per theater level in couple of last incarnations, I take it as a base level for Bad Grandpa's number.

There are two questions is this: will audience of Jackass guys go for a solo movie? In a similar way, I could ask: will a single guy from One Direction sell out a concert? Will a single member of Take That make a successful career? (We know Robbie Williams did.)

The second question is this: will this comedy premise reach a lot of people previously not interested in crazy physical stunts?

The english male magazine Nuts in its latest issue run a two-page centerfold with a subtitle like this: 'Ten reasons why you need to see 2013's funniest film!'. I agree with that statement and I keep my fingers crossed. I appreciate good jokes.

Shots:

$ 60,05 mln  --  Mario Ludwinski, USBOPredictions2013  (3336 theaters, $ 18,000 per theater)
$ 40 mln  --  Perri Nemiroff, Shockya
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$ 35 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 32,5 mln  --  Damon Houx, ScreenCrave
$ 32,06 mln  --  the official weekend number of the movie  (3336 theaters, $ 9609 per theater)
$ 31,3 mln  --  Ray Subers, BoxOfficeMojo
$ 31 mln  --  C.S. Strowbridge, The-Numbers
$ 30,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 30 mln  --  Box Office team
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$ 28,5 mln  --  Laremy Legel, RopeOfSilicon
$ 28 mln  --  Sensei White Lotus, BreitBart
$ 26 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 26 mln  --  Donald Shanahan, Examiner

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HOW A CHEMICAL SUBSTANCE TRIGGERS CONTRAST BEHAVIOR IN VARIOUS PEOPLE

This one, The Counselor, is a thriller/suspense R movie, from Fox.

This movie is clearly as forgettable as Runner Runner from three weeks past. A master assassin gets played by some crook and it dangers his personal life he kept apart all those years -- not much interesting, right?

What is interesting is what kind of stuff got in blood streams of Bardem and Pitt. In the trailer -- and on the poster, too -- they look waaay out of the norm. Bardem looks agitated, always smiling, his hair all standing up. Pitt looks scared, as if he saw a shadow of a giant snail coming towards him from behind horizon. It could be a nice comedy, if the movie didn't take itself seriously. Sadly, it does take.

Two good things: Cameron Diaz looks really great, and I get a chance to tell Mr. Fassbender to call Whitney Cummings. She will explain all details.

As for shooting, I get mixed signals. On one hand, this year's Side Effects, similar ensemble R thriller got $ 3845 per theater opening. Last year's Savages, also ensemble R thriller got $ 6095 per theater opening. I'm leaning towards Savages' number, but I'm not sure of star power of Brad Pitt in R movies. He usually played in PG-13 movies, there he drove great results. But he definitely is not James Franco, and the trailer talks less action than Savages. I'm closing on a lower end.

Shots:

$ 16 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 14,2 mln  --  Laremy Legel, RopeOfSilicon
$ 14 mln  --  Donald Shanahan, Examiner
$ 14 mln  --  Sensei White Lotus, BreitBart
$ 13,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 13 mln  --  Perri Nemiroff, Shockya
$ 12 mln  --  Box Office team
$ 11,72 mln  --  Mario Ludwinski, USBOPredictions2013  (3044 theaters, $ 3850 per theater)
$ 10,9 mln  --  C.S. Strowbridge, The-Numbers  (just under 11)
$ 10 mln  --  Gitesh Pandya, BoxOfficeGuru
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$ 8,6 mln  --  Ray Subers, BoxOfficeMojo
$ 8,5 mln  --  Damon Houx, ScreenCrave
$ 7,84 mln  --  the official weekend number of the movie  (3044 theaters, $ 2577 per theater)

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Tuesday, October 15, 2013

2013 10 18 – Carrie, Escape Plan, The Fifth Estate

Last week I used my card 'Not Being Mainstream' (+ 20 per cent to initial shot) and I ended up 26 per cent off the official number of Captain Phillips. But Gravity is still doing great job at box office, it's practically this year's Avatar.

Machete Kills bombed hard. I fast-forwarded the first installment, and it was clear what was the reason: not enough fun. I guess we still wait for Sin City 2.

This weekend we have three openings.

TUESDAY:  My shots per theater!

FRIDAY:  All shots!

MONDAY:  Official numbers!

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A HIGH SCHOOL REVENGE HANDBOOK

This one, Carrie, is a horror R movie, from Sony.

This weekend the cume box office of new movies could go either into a $ 65-70M, or a $ 30-35M territory. Carrie is the only movie capable of switching these routes. Will it punch through $ 35M ceiling?

Or, rephrasing this question: will Chloë Grace Moretz lead it to be the best opening of Stephen King's movie ever? Like totally best one?

Chloë Grace Moretz follows in footsteps of Natalie Portman: starting her career early, being both fans' and critics' favorite, taking on many challenging and exciting roles. What Miss Moretz lacks, is a powerful leading role. We all remember Portman's character in Leon the Professional. Will we remember Moretz's character of Carrie? I don't think so. The lead actor/actress strength comes from a conflict with the second character (opponent or sidekick). Jean Reno as the killer is far more significant and conflict-rising than Julianne Moore as the mother: he is the central person on Leon's posters, she doesn't appear on any of movie posters.

I think it will be the best King's movie opening, but won't be enough to get whole weekend into $ 60M level.

Shots:

$ 28 mln  --  Donald Shanahan, Examiner
$ 28 mln  --  Perri Nemiroff, Shockya  (thank you, Perri, for clarification)
$ 27,23 mln  --  Mario Ludwinski, USBOPredictions2013  (3157 theaters, $ 8624 per theater)
$ 25 mln  --  Sensei White Lotus, BreitBart
$ 25 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 24,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 24 mln  --  Box Office team
$ 24 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 22,5 mln  --  Damon Houx, ScreenCrave
$ 22,5 mln  --  Laremy Legel, RopeOfSilicon
$ 22,4 mln  --  Ray Subers, BoxOfficeMojo
$ 21 mln  --  C.S. Strowbridge, The-Numbers
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$ 16,10 mln  --  the official weekend number of the movie  (3157 theaters, $ 5100 per theater)

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I HAD AN ESCAPE PLAN, BUT MY DOG ATE IT THIS MORNING

This one, Escape Plan, is a thriller/suspense R movie, from Lionsgate.

For prison break movies to be fun to watch, two conditions must be met: the unjustice that ended with imprisonment of the lead hero must be personal and known from the start (audience have to cheer on breaking free attempts), and the prison (or more precisely, traps/obstacles) must be really challenging, both mentally and physically. This is why some of Saw's traps or The Final Destination's killings were brilliant.

Unfortunately for Escape Plan, the trailer lacks both of conditions. The Stallone's lead hero doesn't know why he is in prison. The prison itself looks futuristic, but in the end all they need is muscle and/or rifle. That means there is no dramatic conflict that could grab and hold viewers' attention. It's a pity, because this is the second movie of Schwarzenegger this year that could be great, but turned out mediocre (still can't believe The Last Stand turned that bad).

Shots:

$ 13 mln  --  Donald Shanahan, Examiner
$ 12,3 mln  --  Damon Houx, ScreenCrave
$ 11,82 mln  --  Mario Ludwinski, USBOPredictions2013  (2883 theaters, $ 4100 per theater)
$ 11 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 11 mln  --  Perri Nemiroff, Shockya
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$ 10,2 mln  --  Sensei White Lotus, BreitBart
$ 10 mln  --  Ray Subers, BoxOfficeMojo
$ 9,89 mln  --  the official weekend number of the movie  (2883 theaters, $ 3429 per theater)
$ 9,6 mln  --  Laremy Legel, RopeOfSilicon
$ 9 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 9 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 9 mln  --  Box Office team
$ 8,9 mln  --  C.S. Strowbridge, The-Numbers  just under $ 9 mln
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IS IT A MOVIE ABOUT PHILOSOPHICAL ROOFTOP CONVERSATIONS, WITH CITY LIGHTS IN BACKGROUND? IN PART, YES

This one, The Fifth Estate, is a drama R movie, from Walt Disney.

I have no big expectations for this movie. I see the value that someone told the story of WikiLeaks from the perspective of society and its right to know machinations of politicians. But I don't see much people want to see it in theaters. Even to see Benedict Cumberbatch who is an easy bet to get an Oscar nomination. Not when they can still see two powerful dramas (Gravity, Captain Phillips).

Shots:

$ 8,5 mln  --  Perri Nemiroff, Shockya
$ 7,5 mln  --  Damon Houx, ScreenCrave
$ 6 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 6 mln  --  Donald Shanahan, Examiner
$ 5,1 mln  --  Ray Subers, BoxOfficeMojo
$ 5,1 mln  --  Laremy Legel, RopeOfSilicon
$ 5 mln  --  C.S. Strowbridge, The-Numbers
$ 4,2 mln  --  Box Office team
$ 4 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 3,89 mln  --  Mario Ludwinski, USBOPredictions2013  (1769 theaters, $ 2200 per theater)
$ 3,8 mln  --  Sensei White Lotus, BreitBart
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$ 1,67 mln  --  the official weekend number of the movie  (1769 theaters, $ 946 per theater)
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ThisIsNotMyName, BoxOfficePredictionsOnline, didn't post this movie.

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Tuesday, October 8, 2013

2013 10 11 – Captain Phillips, Machete Kills

October opened with everybody missing their expectations. Gravity did better, Runner Runner did worse. The sum of new openings was one bit higher than last weekend. That means we have three weekends ahead of mediocre new openings' total. Ender's Game on November 1st will probably turn it around. If not, next week Thor: The Dark World will do this for sure.

This weekend we have two openings.

TUESDAY:  My shots per theater!

FRIDAY:  All shots!

MONDAY:  Official numbers!

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WATCH OUT, OSCAR, TOM HANKS EYES FOR YOU, AGAIN!

This one, Captain Phillips, is a drama PG-13 movie, from Sony.

The trailer looks interesting. There is a clear conflict with pirates, there is also a clear sympathy for Hanks' character. He suspected danger beforehand and was left to face it up on his own by call center operator. It is definitely more engaging in terms of story than Gravity. In terms of actors, Sandra Bullock is more engaging than Tom Hanks to me, but I'm a guy, so it's completely understandable. Captain Phillips should get $ 8000-9000 per theater easily.

The question is: will it get more, having hard competition in last weekend's Gravity? Or. putting it in context of box office analysis: what is the chance of having to weekends in a row with $ 10,000+ per theater openings?

It turns out it's a quite good chance.

In March, there was The Croods, and Tyler Perry's Temptation with G.I.Joe: Retaliation next weekend. In April, there was 42, with Oblivion following it (technically, they both earned just below $ 10,000 per theater). In May, there was Iron Man 3... well, starting with Iron Man 3 there was the whole summer of weekend after weekend openings over $ 10,000 per theater.

Ok, now with a clear conscience I can go with $ 10,738 per theater opening.

Shots:

$ 32,43 mln  --  Mario Ludwinski, USBOPredictions2013  (3020 theaters, $ 10,738 per theater)
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$ 27 mln  --  Donald Shanahan, Examiner
$ 25,8 mln  --  Laremy Legel, RopeOfSilicon
$ 25,72 mln  --  the official weekend number of the movie  (3020 theaters, $ 8516 per theater)
$ 25 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 24,9 mln  --  Perri Nemiroff, Shockya
$ 24,1 mln  --  Ray Subers, BoxOfficeMojo
$ 23,5 mln  --  Mitch Metcalf, ShowBuzzDaily
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$ 21 mln  --  C.S. Strowbridge, The-Numbers
$ 21 mln  --  Box Office team
$ 18 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 18 mln  --  Sensei White Lotus, BreitBart
$ 16,7 mln  --  Damon Houx, ScreenCrave

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AND THE WINNER OF MR PRISON 1978 THE BEAUTY PAGEANT IS...

This one, Machete Kills, is an action R movie, from Open Road.

In a perfect world, where adults have a sense of humour, a distance to their lives, and exercise much less hypocrisy, this kind of movie would earn money in spades. It is light yet brutal, funny yet deals with death, erotic without turning into porn. And the lead character looks like a winner of male beauty pageant Mr Prison 1978.

But the world is like it is. Movies like this one will not be a blockbuster. They can create media buzz with star appearances (Lady Gaga and Charlie Sheen, most notably here), but a dissonance between comic book violence and mainstream popculture is probably too big for most fans of these stars.

I'm going with a similar opening like the previous Machete in 2010 got ($ 4276 per theater). Oh, well, I'm throwing a bit more. I have faith in people.

Shots:

$ 12 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 12 mln  --  Donald Shanahan, Examiner
$ 11,73 mln  --  Mario Ludwinski, USBOPredictions2013  (2538 theaters, $ 4620 per theater)
$ 11 mln  --  Perri Nemiroff, Shockya
$ 10 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 9 mln  --  C.S. Strowbridge, The-Numbers  ('just under')
$ 8,8 mln  --  Ray Subers, BoxOfficeMojo
$ 8,7 mln  --  Sensei White Lotus, BreitBart
$ 8,6 mln  --  Laremy Legel, RopeOfSilicon
$ 8,5 mln  --  Damon Houx, ScreenCrave
$ 8 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 7,5 mln  --  Box Office team
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$ 3,84 mln  --  the official weekend number of the movie  (2538 theaters, $ 1512 per theater)

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Wednesday, October 2, 2013

2013 10 04 – Gravity, Runner Runner

The chart of openings in past four years indicates this weekend should open with one moderate to big opening, a moderate one, and a small one. The lineup shown below confirms that.

This weekend we have two openings.

WEDNESDAY:  My shots per theater!

FRIDAY:  All shots!

MONDAY:  Official numbers!

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SNAP BACK TO REALITY, OH THERE GOES GRAVITY

This one, Gravity, is a thriller/suspense PG-13 movie, from Warner Bros.

Any other time of year, I'd copy the Unstoppable opening. It was the movie with Danzel Washington, Chris Pine, and mechanical menace in a form of a train that broke free. Now we have George Clooney, Sandra Bullock, and mechanical menace in a form of a broken satellite orbiting Earth. The same thing, really. So, easy shot of $ 7000 per theater, move to the next movie.

But we are still in the Oscar's suckers season. Critics say the movie itself, and both lead actors (Sandra Bullock especially) look very promising in terms of netting the Prize nominations. So I have to take that into account. The result may look too big, but I'm comfortable with it.

Shots:

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$ 55,78 mln  --  the official weekend number of the movie  (3575 theaters, $ 15,604 per theater)
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$ 47 mln  --  Damon Houx, ScreenCrave
$ 44,9 mln  --  Laremy Legel, RopeOfSilicon
$ 42 mln  --  C.S. Strowbridge, The-Numbers
$ 42 mln  --  Box Office team
$ 42 mln  --  Donald Shanahan, Examiner
$ 41,2 mln  --  Ray Subers, BoxOfficeMojo
$ 39,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 35 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 35 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 30,21 mln  --  Mario Ludwinski, USBOPredictions2013  (3575 theaters, $ 8450 per theater)
$ 30 mln  --  Perri Nemiroff, Shockya

Sensei White Lotus, of BreitBart, didn't post shots this weekend.

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IF JUSTIN AND BEN WORE BLUE DRESSES, THIS MOVIE WOULD SWEEP OSCARS NOMINATIONS

Justin Timberlake is not a guy that looks good in action movies. In any movies, for that matter. His two best openings, Bad Teacher ($ 10,365 per theater) and Friends with Benefits ($ 6364 per theater), were driven by lead female actresses: Cameron Diaz and Mila Kunis, respectively. This time Gemma Arterton wears the dress. Her star power is on par with Amanda Seyfried or Olivia Wilde, who both were cast in In Time, another movie with Justin. That movie opened with $ 3860 per theater. I think it is too high for that one, but let's give some credit to the third person on the poster: Big Ben.

Or not.

So, lower shot than In Time. Fine by me.

I love Big Ben's character in Payback, but other stuff... I'm happy it works for him. Yeah, very happy. Good luck, dude!

Shots:

$ 14,4 mln  --  Laremy Legel, RopeOfSilicon
$ 14 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
$ 13,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 13 mln  --  Perri Nemiroff, Shockya
$ 12 mln  --  C.S. Strowbridge, The-Numbers
$ 11,8 mln  --  Ray Subers, BoxOfficeMojo
$ 11 mln  --  Box Office team
$ 11 mln  --  Donald Shanahan, Examiner
$ 10 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 9,37 mln  --  Mario Ludwinski, USBOPredictions2013  (3024 theaters, $ 3100 per theater)
$ 8,5 mln  --  Damon Houx, ScreenCrave
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$ 7,7 mln  --  the official weekend number of the movie  (3024 theaters, $ 2547 per theater)
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Sensei White Lotus, of BreitBart, didn't post shots this weekend.

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