2013 12 06 – Out of the Furnace

Like most things in life, the last weekend was a bad one and a good one in the same time. Out of 30 shots only two of them hit the 10 per cent bracket. Homefront got hit twice: by me, and by BoxOffice guys. My numbers for two other movies were the closest ones: for Frozen I shot too low, for Black Nativity I shot too high. The total weekend number for openings proved quite right again: the number stopped at $ 77,57M, the prediction was $ 70-75M.

This weekend we have one opening.

TUESDAY:  My shot per theater!

FRIDAY:  All shots!

MONDAY:  Official number!

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(low voice) I'M BATMAN. (normal voice) DUDE, I'VE JUST FORGOTTEN THE MASK. CAN YOU TAKE MY WORD FOR IT?

This one, Out of the Furnace, is a drama R movie, from Relativity.

If I got loaded by playing Batman three times, I would do the same thing Christian Bale is doing: low budgeted and high concepted movies. I would also loved to touch Zoe Saldana, under sheets, in a fully professional way.

But Miss Saldana aside, this movie is as interesting as a wooden chair. The trailer offers no involvement for audience, and no reason for a lead character to do things he is doing. Jason Statham stood up the same mountain last week, but Homefront was an action movie, easy for mind, good for popcorn digestion. Here writer(s) tried a lot of different motives: working class, life after military, brotherly love, dying father. But nothing stood out.

Financially, R-rated dramas are sold by the male star in a seat of an actor (Mark Wahlberg in Gangster Squad, Chris Hemsworth in Rush) or of a director (Ben Affleck in The Town). Mr. Bale was a very good Batman, but he lacks true star power. I go with a low number per theater.

Shots:

$ 8,5 mln  --  SaberToothDragon, BoxOfficeFrontier
$ 8 mln  --  Perri Nemiroff, Shockya
$ 7,1 mln  --  Ray Subers, BoxOfficeMojo
$ 7 mln  --  BoxOffice team
$ 6,9 mln  --  Andy Burns, BiffBamPop
$ 6,7 mln  --  Edward Douglas, ComingSoon
$ 6,5 mln  --  Mitch Metcalf, ShowBuzzDaily
$ 6,4 mln  --  Sensei White Lotus, BreitBart
$ 6,25 mln  --  Mario Ludwinski, USBOPredictions2013  (2101 theaters, $ 2973 per theater)
$ 6 mln  --  C.S. Strowbridge, The-Numbers
$ 6 mln  --  ThisIsNotMyName, BoxOfficePredictionsOnline
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$ 5,22 mln  --  the official weekend number of the movie  (2101 theaters, $ 2485 per theater)
$ 5 mln  --  Gitesh Pandya, BoxOfficeGuru
$ 5 mln  --  Laremy Legel, RopeOfSilicon

Damon Houx, ScreenCrave, didn't shoot for this one.

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